Provide an easy way for people to subscribe
If you want to get people to subscribe to your blog then you need to make it as easy for them to do so as possible. Try mentioning that they can subscribe at the bottom of all your posts and given them an email option and an RSS. You could also try creating a specific page dedicated to subscriptions and then place a link to it in as many places as possible.
The Blog Content
Obviously one of the main key areas is making sure that the content of your blog is interesting, informative and well written. Without this the truth is that you will always find it hard to attract new subscribers. Try to specialise in a certain area to reduce the amount of competition and you should find that you get more visitors.
Incentives
It is becoming more popular these days to offer some kind of free incentive to get people to subscribe to blogs. Often this will be some kind of free e-book or audio series. In most cases you will need an auto responder since the idea is that once the person has subscribed the free incentive is sent straight to them.
If you only have RSS then it is still possible to offer something of this nature to attract subscribers. Instead you will need to use a free Feedvertising plugin on Word Press to link to your free gift page. In this way the feed subscribers will be able to see your free offer when they are visiting your blog.
Promote your Blog
Another great way to draw people to your site and entice them to subscribe is by promoting the blog. One great way in which you can do this is to contribute to someone else’s blog. In this way others can read what you have to say and hopefully be drawn to your site. For this to work you need to be allowed to put a link back to your blog at the end of your content so people know where to find you. Try to keep all the content you write unique so that when people visit your blog they have something new and interesting to read.
Podcasts are also becoming increasingly more popular so why not utilise them as a way to promote your blog and attract new visitors.
Posting on links on relevant forums can also help get more people to your blog. Just make sure that you are helpful and polite and do not come across as someone who is merely trying to get their blog noticed!
Networking
Another great way to get people to your blog is by finding others with a similar type of blog (but not one in direct competition) and seeing if you can help each other out. This could be by putting links to each others blogs or by offering them help in return for a link. Remember to always be courteous and helpful and you are more likely to get what you need.
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