If you are looking for a way to promote your UK home business for free you would be a twit to ignore Twitter!
Twitter is a relatively new social networking site and one which often causes some confusion. However for those in the know it can provide you with a great way of networking and also promoting your UK home business. It allows you to provide information on what it is you do, what products or services you have to offer and any promotions or special discounts that are available.
Tweeting?
If you are new to twitter you may find some of the terms slightly confusing at first. A ‘tweet’ is essentially text written by the owner of the account with a maximum total of 140 characters. This is then displayed on your profile. By creating these tweets anyone who follows your status updates will be informed of any promotion for your business and can reply if they feel necessary. This provides a great source of advertising for your business.
Choosing your target audience
It is important that you make sure that you select your target audience or ‘followers’ carefully and choose only those who may be interested in what your business has to offer. There is no point in spending time and effort promoting yourself to someone who has little interest or need for your UK home business. Once you have built up a list of followers you should do your best to interact with them on their posts and build up a relationship. In this way they will become familiar with you and your reputation will hopefully increase.
Do not spam
As with any form of business promotion it is important to respect your client base and avoid spamming them. This will only lead to alienating your potential customers and they are then unlikely to use your business or mention you to friends or family. You should therefore make sure that you do not over ‘tweet’ and that you mix up your posts a little to avoid it sounding like constant promotion. After all, Twitter is essentially a fun social networking site.
Remember to keep all of your ‘tweets’ professional and informative as you only have a limited number of characters with which to promote your UK home business. Include keywords and links and perhaps from time to time offer discounts especially for your followers so that they can see that you value their friendship and business. Overall you should treat Twitter as any other type of business promotion and make sure that you take your time to do your research and build up business contacts slowly and carefully.
Click here to receive FREE online marketing advice and tips to help you run a profitable home business.
Twitter is a relatively new social networking site and one which often causes some confusion. However for those in the know it can provide you with a great way of networking and also promoting your UK home business. It allows you to provide information on what it is you do, what products or services you have to offer and any promotions or special discounts that are available.
Tweeting?
If you are new to twitter you may find some of the terms slightly confusing at first. A ‘tweet’ is essentially text written by the owner of the account with a maximum total of 140 characters. This is then displayed on your profile. By creating these tweets anyone who follows your status updates will be informed of any promotion for your business and can reply if they feel necessary. This provides a great source of advertising for your business.
Choosing your target audience
It is important that you make sure that you select your target audience or ‘followers’ carefully and choose only those who may be interested in what your business has to offer. There is no point in spending time and effort promoting yourself to someone who has little interest or need for your UK home business. Once you have built up a list of followers you should do your best to interact with them on their posts and build up a relationship. In this way they will become familiar with you and your reputation will hopefully increase.
Do not spam
As with any form of business promotion it is important to respect your client base and avoid spamming them. This will only lead to alienating your potential customers and they are then unlikely to use your business or mention you to friends or family. You should therefore make sure that you do not over ‘tweet’ and that you mix up your posts a little to avoid it sounding like constant promotion. After all, Twitter is essentially a fun social networking site.
Remember to keep all of your ‘tweets’ professional and informative as you only have a limited number of characters with which to promote your UK home business. Include keywords and links and perhaps from time to time offer discounts especially for your followers so that they can see that you value their friendship and business. Overall you should treat Twitter as any other type of business promotion and make sure that you take your time to do your research and build up business contacts slowly and carefully.
Click here to receive FREE online marketing advice and tips to help you run a profitable home business.
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